View of part of the Fujairah Corniche and the Hajar Mountains in the Background

Sunday, August 9, 2009

“Malls Should Not Sell Clothes Inappropriate for UAE”

Judging by the number of comments from readers, Fatma Salem’s article, ‘Dubai Malls Join Anti-Indecency Campaign’ (7 August 2009) is creating quite a stir.

The article highlights the signs placed at the main entrances of many Dubai malls indicating the need to wear ‘respectable clothing', to refrain from kissing, showing public displays of affection, and consuming alcohol.

It reports the response of a Russian businesswoman wearing a sleeveless, short skirt who was handed a brochure concerning the courtesy policy, dress code and general behavior expected at the Mall of the Emirates.

Many of the reader’s comments are supportive of the awareness programme and one man from the Philippines tells about the thorough Pre-Departure Orientation Seminar (PDOS) he was given explaining the do’s and don’ts in the UAE.

Aliah of Dubai has this brief word concerning the campaign organizers and shopkeepers: “Malls should not sell clothes that are not appropriate for the country.”

It will be interesting to see if the Dubai Anti-Indecency Campaign extends this far and heeds Aliah’s opinion.

Fatma Salem, Dubai Malls Join Anti-Indecency Campaign, Gulf News, 7 August, 2009.

What to Wear in the UAE? ETE, 24 November 2007.
Easing Travel Anxiety About Visiting UAE, Hong Kong, Portugal, Timbuktu, ETE, 9 August 2009.

Check it Out
Check out the new site America’s Cup in the UAE.

Dr Geoff Pound

Geoff can be contacted by email at geoffpound(at) on Facebook and Twitter.

Image: This huge advertising poster and the clothes (short and sleeveless) of this type inside the shop at Dubai’s Festival City Mall would go if Aliah’s advice was heeded.