Gulf News reports (6 October 2008) that the UAE development company Tameer Holding is developing the world’s largest LED screen.The screen will be embedded on an intended commercial tower in the Majan district of Dubailand.
Termed ‘Podium’, the development will be a world first, boasting a 33-storey high LED media facade that will be visible from a distance of 1.5 kilometres.
It appears that the desire to create another world record is stronger than a concern about adding further to the visual pollution.
There needs to be more regulation about the size of billboards and the extent of moving images especially in view of the increasing number of car accidents in the UAE due to advertising boards that are both distracting drivers and obscuring their vision of the road.
What do you think about the rise and regulation of these gigantic advertising screens?
Dr Geoff Pound
Image: Picture of proposed building and the 33-storey high LED media facade that will be visible from a distance of 1.5 kilometres. (Picture courtesy of Tameer via Gulf News at the above link)
