View of part of the Fujairah Corniche and the Hajar Mountains in the Background

Monday, March 5, 2007

Not Enough Dough in Time of Knead

There’s a bun fight going on in Fujairah.

The Fujairah Municipality has decreed (22/2/2007) that Fujairah Bakers must reverse their recent price increase after customer complaints.

In their defence, the bakers claim that bread prices have not increased markedly for many years, yet, their overheads have been rising like yeast.

There appears to be a need for an effective independent body that can review customer complaints, consider business demands and make wise decisions.

Geoff Pound

Image: Preparing Arabic bread for the oven.